Perfumers Jean-Claude Ellena and Jacques Cavallier talk to the camera of France 3. The sincerity of creation can find an echo or not in fashion and the public. Despite the creative challenges created by the large yearly output of fragrances, France remains the world leader in the field. L'Oréal executive Jamel Boutiba proposes to see two main categories of perfumes: identity perfumes and perfumes of circumstances or fashion scents.
Watch the video