Jo Malone Cologne Intense Jasmine Sambac & Marigold (2018) {New Fragrance}

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British perfume house Jo Malone, part of the Estée Lauder cos inc. since 1999, will launch a new unisex perfume from April 2018 called Jasmine Sambac & Marigold, which is inspired by the scents of a floral market in the Indian sub-continent...

In that ideal locale, the fragrance of jasmine sambac is particularly heady and characteristic of the place, a scent once sung with nostalgia and longing by poet Rabindranath Tagore in his poem, "The First Jasmines." Marigold paired with Arabian jasmine adds to this olfactive portrait of a passage to India as another typical scent of the place.

The new composition was created by master perfumer Mathilde Bijaoui of Mane, in collaboration with head of fragrance development Céline Roux. It hinges upon main notes of marigold in the top, jasmine sambac and ylang-ylang in the heart and benzoin, vanilla and amber in the base.

Céline Roux explained,

"Arabian Jasmine is the king of all jasmines. I went to India to experience the floral harvest. It would be early in the morning when flowers have just opened, blooming in the countryside, picked by women in saris handling these buds as if they were precious jewels."

SRPs: 132€ for 110 ml and 86€ for 50 ml.

Stay tuned for our perfume review of this East-meets-West concoction.

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