Porshe Design The Essence (2008) {New Fragrance} {Men's Cologne}

Porsche Design as the result of a joint effort between Groupe Clarins and the Porsche SE subsidiary will launch a new masculine fragrance in October of 2008 called The Essence. It is reported to have been originally inspired by a single molecule named "Artical" which has the property of conveying a sensation of extreme freshness without the usual reference to a marine atmosphere. In this case the freshness alluded to is that of the North Pole.
Historically this is very interesting as it is not a first despite the forward-sounding name of the molecule; the classic Chanel No. 5 is also said to have been partly inspired by the sensation of freshness experienced by its perfumer Ernest Beaux while in the vicinity of a lake in the Arctic region.......
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