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 German car-maker Mercedez-Benz will introduce their debut personal perfume for men called Mercedez-Benz Perfume in the first quarter of 2012 it has been announced. While one could note that the brand waited a good long time before venturing into perfume development (125 years), Mercedez-Benz prefer to point out that they already created atomizer perfumes for a select range of their car models: for their Maybach models and the Mercedez-Benz 600 Pullman model...
Continue reading "Mercedez-Benz Perfume (2012) {New Fragrance} {Men's Cologne}" »
 Diesel will launch a new addition to the Only the Brave franchise inaugurated in 2009. The new flanker is called Only the Brave Tattoo, available from March 2012. The eau de toilette is inspired by,
"...the idea of knowing who you are and what you believe in, and having the courage to wear your convictions on your skin forever..."....
Continue reading "Diesel Only the Brave Tattoo (2012) {New Fragrance} {Men's Cologne}" »
 In the fall-winter of 2011, Bristish toiletry brand Czech & Speake of Jermyn Street introduced a new scent called Vétiver Vert. The brand prefers to call their perfumes "Aromatics," a term not used elsewhere. While the perfume is not explicitly marketed to men, the house does carry on a tradition of men's fine toiletries...
Continue reading "Czech & Speake Vétiver Vert (2011) {New Fragrance} {Men's Cologne}" »
Sisley launched a new man's fragrance last year dedicated to the sky as the symbol of men's unreasonable artistic aspirations. The tag line for Eau d'Ikar, named after Icarus, is "A fragrance poised between sea and sky." The brand also muses that "It is about about both frailty and courage, about a man ready to start on the path of an adventure while being conscious of the fragility of all human ambitions." That man "is not afraid to look at the heavens"...
Continue reading "Sisley Eau d'Ikar (2011) {Perfume Review & Musings} {New Fragrance} {Men's Cologne}" »
 Domenico Dolce and Stefano Gabbana will expand their The One franchise with the introduction of a new men's perfume dedicated to the practice of sports. It is their first sports cologne. It is no coincidence that 2012 is the year of the XXXth Olympiads, with the summer Olympics Games to be held in London, one the fashion capitals of the world. The jus, called Dolce & Gabbana The One Sport, is meant to capture the feel-good sensation one experiences at the end of a physical effort, hence for Gabbana, the transparency of the bottle. He said,
“When I end my sports [training], I feel happy and clean, tired but serene, and we want to convey this sense of transparency with the bottle.”....
Continue reading "Dolce & Gabbana The One Sport (2012): Ready for the Olympics {New Fragrance} {Men's Cologne}" »
 Jean-Charles Brosseau have released a new men's perfume in the library "Collection Homme" called Bois d'Orient (Oriental Wood.)
The Collection Homme is meant to be the masculine counterpart to the feminine "Fleurs d'Ombre" (Flowers of the Shade) collection (see Violette-Menthe.) The house, which is now run by the founder's son, Benoît Brosseau, took this opportunity to comment on the relevance of niche perfumery, "But more and more people are looking for something more original, something different. These connoisseurs appreciate quality, individuality, and look for unique, more sophisticated fragrances. “Alternative” labels have a real grasp on this trend, which is why they offer a wide selection of highly successful fragrances.".....
Continue reading "Jean-Charles Brosseau Bois d'Orient (2011) {New Fragrance} {Men's Cologne}" »
 Following up on the launch last year of EFJ Eyjafjallajökull for women, Gydja Collection are introducing a second scent for men this time inspired like the first by the volcanic nature of Iceland. VJK Vatnajokull is named after Europe's largest glacier and is partly composed of the water from the glacier while the essences are from Grasse in France....
Continue reading "Gydja Collection VJK Vatnajökull (2011) {New Fragrance} {Men's Cologne}" »
 The designer duo Viktor Horsting and Rolf Snoeren better known as Viktor & Rolf will launch a new masculine fragrance more than four years after having introduced their first men's potion called Antidote. The new perfume is called Spicebomb in reference to their pillar feminine fragrance, Flowerbomb.
To create the new masculine pendant to it, they decided to codify perfumed manhood as being convincingly expressed by spices - nothing absolutely new here - except that an intense focus on spiciness might help further characterize what a masculine scent is all about. Perfumer Olivier Polge, who already created Flowerbomb, went back to the drawing board for Spicebomb....
Continue reading "Viktor & Rolf Spicebomb (2011): Spicy Boys & Flowery Girls {New Fragrance} {Men's Colognes}" »
 Rochas Man, launched in 1999, is benefiting from a new advertising campaign featuring Argentinian actor Leonardo Sbaraglia. Composed by perfumer Maurice Roucel, it is one of the early milky fragrances before they became widely adopted for their popular gustatory effect and comforting facet...
Continue reading "New Advertising Campaign for Rochas Man with Leonardo Sbaraglia {Perfume Images & Ads} {Men's Colognes} " »
 Husband and wife Tim McGraw and Faith Hill have teamed up this time not just to tour together but to launch a new duo of fragrances around Valentine's Day 2012 to symbolize their matrimonial union and soulmate relationship.
The country stars had mentioned in the past wanting to do a collaborative scent project, maybe an unisex potion representing both of them. After testing the waters in the spring of 2011, it seems, with a commercial event which involved sets of their fragrances being sold next to each other with their own DVDS, they are now set to release Soul 2 Soul Faith Hill and Soul 2 Soul Tim McGraw. The country stars explained the name as being a code word for any joint projects they have undertaken since the initial Soul 2 Soul tour....
Continue reading "Soul 2 Soul Faith Hill & Soul 2 Soul Tim McGraw (2012) {New Fragrances} {Celebrity Perfumes} {Men's Cologne}" »
 Swedish sportswear label Gant will launch a new eponymous men's perfume called Gant. Housed in a cobalt blue bottle by Pierre Dinand reproducing the artisanal feel of a man-made texture, be it textile, rope or basket weave, it is a marine composition meant to evoke the atmosphere of being at sea and out of time...
Continue reading "Gant by Gant is Inspired by the Smells of 19th Century Clipper Ships (2011) {New Fragrance} {Men's Cologne}" »
Guerlain have launched a new version of their classic masculine cologne, Habit Rouge (1965) called Habit Rouge L'Eau. It was composed by perfumer Thierry Wasser on an original formula created by Jean-Paul Guerlain in the 1960s...
Continue reading "Guerlain Habit Rouge L'Eau (2011) {New Fragrance} {Men's Perfume}" »
 Following up on The Secret from 2010 is a new perfume by Antonio Banderas called The Golden Secret. It was composed by the same perfumer as for the original, Christophe Raynaud of Givaudan. The list of notes is similar to the previous scent as well, which makes understand the tag line in the advertising commercial (see after the jump) to be literally about an intensified version of the first secret...
Continue reading "Antonio Banderas The Golden Secret Gets More Intense (2011) {New Fragrance} {Perfume Images & Ads}" »
 Phoenix is the debut fragrance by Keith Urban. The Long Hot Summer singer told USA Today that one of his sources of inspiration was his father, a drummer in New Zealand, about whom he said, "He was quite an aesthete. He always smelled good and had good clothes. He had an appreciation for the senses."
Apparently it's a family tradition because fans casually gush about how good the singer smells backstage, even going as far as locking the shirts he touched and imprinted with his scent in Ziplock bags. Amazingly, people don't say they want to listen to his music again, no, they want to smell him again...
Continue reading "Keith Urban Phoenix (2011): Edgy, Complex Cowboy Cologne {Fragrance Review} {Celebrity Scent} {Men's Cologne}" »
 Coty Beauty have launched the latest David Beckham perfume called Homme. The company see the new fragrance as a return to the masculine roots of the brand and as a strategic launch.
The image of the soccer star has been revamped with an ambitious commercial borrowing sleek, imaginary-architecture codes from the movie industry, a bit in the line of Inception. A dedicated website has been set up complete with didactic explanations about perfumery ingredients as well as a perfumer video featuring the nose behind the scent, Pierre Negrin of Firmenich...
Continue reading "David Beckham Homme Takes Inspiration from a Fantasy Black Dahlia (2011) {New Fragrance} {Men's Cologne} {Celebrity Perfume}" »
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German car-maker Mercedez-Benz will introduce their debut personal perfume for men called Mercedez-Benz Perfume in the first quarter of 2012 it has been announced. While one could note that the brand waited a good long time before venturing into perfume development (125 years), Mercedez-Benz prefer to point out that they already created atomizer perfumes for a select range of their car models: for their Maybach models and the Mercedez-Benz 600 Pullman model...
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