Yohji Yamamoto & Adidas Fete 10 Years of Y-3 with Men's Fragrance Black Label (2013) {New Perfume} {Men's Cologne}


The sportswear-inspired fashion collection by artistic director Yohji Yamamoto for Adidas baptized Y-3 is celebrating its 10 years of longevity this year. To mark the occasion, a debut perfume for men was launched during Men's Fashion Week in Paris dubbed Y-3 Black Label...

The "fresh, sophisticated and sporty" scent was composed by perfumer Dorothée Piot of Robertet who has been doing quite a few peonies- and cherry-blossom-inspired perfumes lately for L'Occitane or Parfums Salvador Dali revealing, no doubt, an openness to the Asian markets.


Yohji Yamamoto noted that "The creation of perfumes is very different from the creation of clothes but in the end both products' final aim is to seduce the senses."

The eau de toilette opens on top notes of cardamom, elemi and a modern touch of tagete flower. The heart reveals a spicy and fresh blend of Virginian cedar wood, lavandin and black pepper. The base notes feature patchouli, vetiver and the sweet note of tonka bean. 

The base of the flacon was reportedly inspired by the sole of a tennis shoe. 

Fragrance retails 95€ for 75 ml and is available in the Y-3 boutiques and online. 

In related news, designer Yohji Yamamoto is also currently relaunching his eponymous collection of perfumes this spring of 2013. Stay tuned for more on this comeback!

Via High Snobiety, Le Parisien, Essential Homme

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