Guess have released a new fragrance for women called Guess Girl Belle, inspired by the mystique of the "Belle of the ball." The ad campaign continues to be fronted by actress Amber Heard.
Renato Semerari, President of Coty Beauty said,
“At Coty, we believe that fragrance is a must-have fashion accessory. For the original GUESS Girl fragrance, we set out to capture the flirty, playful side of the GUESS Girl’s personality...
This time, we were inspired by sensual muses within the brand—Laetitia Casta, Anna Nicole Smith, Amber Heard—to create a passionate ‘sister’ to GUESS Girl for consumers looking to turn up the volume.”
Perfumer Laurent Le Guernec, a French nose working in New York City for International Flavors & Fragrances, composed a fruity floriental.
The eau de toilette opens on top notes of Pink Champagne, Golden Delicious Apple, Mixed Berries leading next to a heart of Pink Peony, Natural Jasmine Sambac, Violet and ending on a base of Australian Sandalwood, Musk and Vanilla.
Source: press release