Mercedes-Benz will launch a new men's fragrance from May 2015 called Mercedes-Benz for Men Le Parfum...
This is the first eau de parfum concentration for the car brand which has an imprint on the fashion world thanks to its sponsoring of fashion week in New York City.
The scent is labeled a woody, chypré floral.
The edp has top notes of Italian bergamot, pink peppercorn and Cascalone with a heart of violet leaves absolute, galbanum, and saffron resting on a base of patchouli, vetiver, oud and ambregris.
Cascalone is a molecule by Firmenich company which mimics the vivifying scent and feel of cold and fresh water.
It will be available at Mercedes-Benz Gallery at the Champs-Élysées in Paris. Price: 98€ for 120 ml.