Article by Luca Turin On A New Formulation Of Guerlain Mitsouko by Edouard Fléchier {Fragrance News}



We had said several times on TSS that Mitsouko by Guerlain had come to smell simply appalling compared to the original version (especially, but not only, in the edt version).


Luca Turin has announced in his regular column in NZZ Folio that Guerlain had been going back to the drawing board and that Mitsouko has now been reformulated by perfumer Edouard Fléchier (Davidoff, Poison, Acqua Di Gio, Une Rose....). He says that he personally might even prefer the new version to the classic one......

"Two days ago I got the new stuff, and it gives me great pleasure to report that Fléchier has done the impossible. The new Mitsouko conforms to all the rules and smells sensational, ever so slightly different, more bread-like up top, a touch less sweet below and with a slightly stronger iris note in the middle. If I had to choose between the old and the new, regardless of habit, I might pick the new. Bravo."....

Read more: Due Credit

Note: I hope they will extend the restoration project to their other classics that are in need of it, such as Chamade. I got an old-style flacon of it in the edt concentration recently and the jus is just terrible!

Ad is from 1959 and is from Okadi.


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2 Comments | Leave a comment

  1. Marie-Hélène, for some reason this reminds me of Agatha Christie's book (and subsequent film) Ordeal by Innocence.

    Take a look at this:

  2. so when is this new and improved version going to hit shelves? i wanna buy another bottle of mitsouko but i don't wanna end up buying the old reformulated version


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