An article in the Herald.ie seems to allude to the upcoming new perfume by Serge Lutens. Serge Lutens creates three fragrances a year, two exports and 1 non-export, the latter being exclusive to the Salons Shiseido at the Palais Royal. In 2007, there were Rousse, Louve, and Sarrasins. If the schedule is the same, it should be a reference to a non-export scent. Please note how the journalist is at pains not to name the perfume throughout the article.
"A very sexy Serge Lutens perfume came into my office the other day. It was a gorgeous scent, all spicy and incredibly complex. It seemed to change every time I took a sniff of the bottle and everyone smelt something different in it."
Read more in Do You Smell So Good That You'd Nibble Yourself?