German fashion brand Joop! continues to develop a dynamic perfume portfolio and will introduce a duo of scents called Thrill for Her and Thrill for Him. The fragrances are licensed to Coty Prestige and were developed with giant perfume company Givaudan...
Thrill for Her eau de parfum was created by perfumer Alexandre Kosinski. Thrill for Him eau de toilette was composed by Christophe Raynaud.
The perfumes reportedly target urbanites in their mid-twenties-mid-thirties and are said to feature some of the characteristic oriental notes found in the Joop scents: tonka bean, vanilla and sandalwood.
The duo will be introduced in February 2009 worldwide and will be supported by TV and prind ads.
"Directed by Laurent Briet, the TV spot takes place in the back of a black taxi and features models Masha Novoselova and Benj Lee as a "free and sexy Thrill couple". The print campaign was photographed by Alexi Lubomirski."The EdP is priced €39 for 30ml to €69 for 75ml and the EdT will retail at €45 for 50ml and €65 for 100ml.
Via Cosmetic News; image & more info : Wiener