In a passing weird twist, lingerie brand Victoria's Secret has decided to turn to victoria's angel Miranda Kerr to be the spokesperson for their new fragrance Dream Angels Heavenly Bloom. We say this because as it turns out, Kerr is actor Orlando Bloom's girlfriend since late 2007. Heavenly Bloom/Orlando Bloom...coincidence, coincidence, I think not. Is this supposed to be subliminal celebrity marketing? At any rate when you know how marketing people are self-conscious about semantic plays, it would be difficult to pretend not to be aware of the contiguity of the two names...
The limited-edition scent is described as a woody fruity-floral.
Inspired by the lush white florals of dream angels heavenly, America's favorite fragrance, the new heavenly bloom fragrance is softer, more subtle. Innocent. Blissful with fresh yellow freesia, delicate magnolia flower and pure blonde woods, heavenly bloom captures the true essence of spring.
"Top notes: yellow freesia, sparkling mandarin, honeydew melon, pear blossom
Middle notes: magnolia flower, jasmine petals, blooming gardenia, apple flower, apricot nectar
Low notes: blonde woods, musk"
Model Miranda Kerr is also the latest face for the fragrance Happy by Clinique.