DKNY Be Delicious New Pluralistic Ad Campaign with Chanel Iman & Fei Fei Sun {Fragrance News} {Perfume Images & Ads}

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To reignite interest in the scent Be Delicious by DKNY, the brand has turned to the idea of a pluralistic advertising campaign giving more visible presence to so-called "minorities", which from the standpoint of the U.S. are becoming the majoritarians....

 

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Models Chanel Iman, from the U.S. and Fei Fei Sun from China, were picked to take a bite into the apple of life.

The fact that the media have recently underlined that New York City has become for the first time in its history more peopled by minorities than... whatever the traditional core is thought of, might have played a role.

The advertising images are signed by photograher Regan Cameron.

Via Arrebatadora

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