Lingerie brand Agent Provocateur will introduce a new collection of three fragrances from April 15th 2012, presented as daytime twists to their existing library of perfumes. Called Agent Provocateur Eau Provocateur, Agent Provocateur L'Agent Eau Provocateur and Agent Provocateur Maîtresse Eau Provocateur, all have in common the addition of more sparkling, fresh and light notes...
The mood in the lingerie department is also for a softening of the atmosphere with their 2012 spring-summer collection inspired by the Vaseline-accented pictures by David Hamilton, and more generally speaking, by the desire to recreate the "soft-focus sensuality of the Seventies,"
"We looked to the images of David Hamilton and watched hours of softly glowing scenes from erotic films, such as Emmanuelle and The Story of O for inspiration."
French actress Mylène Jampanoï fronts the lingerie campaign.
A further, indirect link to perfumery could be explored when one knows that the director of Emmanuelle 2: L'Anti-Vierge (1975) is Francis Giacobetti the father of nose Olivia Giacobetti, known for her capacity to create diaphanous atmospheres in perfumes.
"Agent Provocateur Eau Provocateur: A daytime sparkle for fans of the original eau de parfum, this is a scent that will also resonate with a new Agent Provocateur customer. This vibrant accord of citrus notes teamed with red fruit is truly exquisite. At its heart lies an array of fresh new florals such as muguet and orange flower to provide lift and diversity. Gentle base notes of myrrh, vanilla and tonka bean add softness and sensuality.
Agent Provocateur L’Agent Eau Provocateur: The seductive twist that gives L’Agent its unmistakable aura simmers under the surface of this fresh floral fragrance. Subtle citrus accords of bergamot, leaf accord (fresh cut green leaves) mandarin, apple, melon and peach give way to a seductive heart full of rose, jasmin, tuberose, magnolia, freesia and ylang. The base is delicately caressed with musk, patchouli, sandalwood and amber crystals.
Agent Provocateur Maitresse Eau Provocateur: Provocative and enigmatic, this modern interpretation of Maitresse will leave you wanting more. Accords of rose, jasmin sambac and iris blend with light, green notes of acacia (a thorny shrub). A green note of granny smith apples makes this lingering scent so fresh and floral. A delectable base of amber, sandalwood, tonka and gourmande elements complete this floral feast."