L'Oréal Professionnel have launched a new perfume called Mythic Oil, which is an extension of the eponymous hair-product line. This is their debut fine fragrance destined to perfume both body and hair...
Tag line in the Italian commercial below is "The essential in a single essence."
The composition is inspired by the imagined scents of the suspended gardens of Babylon, an apt imagery when considering that the fragrance will mist your hair.
The perfume is said to be both fresh and sparkling, including notes of mandarin and cassis in the top notes followed by white jasmine and orange blossom in the heart and resting on a base of woodsy, creamy vanilla and caramel. The personality is warm, gourmand, sensual and "very sophisticated."
The texture and formula have been studied to enhance your hair without feeling sticky and heavy. It promises to deliver the "legendary shine" of the range.
The product is meant to cover the needs of all hair and body/skin types.
Available in 75 ml exclusively at L'Oréal Professionnel hairdressers.