Cha Ling, l'esprit du thé Eau de Toilette (2016) {New Perfume} {Green Products}


Cha Ling, l'esprit du thé EDT

Cha Ling, l'esprit du thé (Cha Ling, the spirit of tea) is a new beauty, foodie lifestyle, and now fragrance brand belonging to the LVMH luxury group. It derives its philosophy from the benefits of cured Pu'Er tea cultivated in the Yunnan region in China for millenia. The house, founded by Laurent Boillot CEO of Guerlain with the help of « a German chemist and his Chinese spouse » is described as a Sino-French house...

The husband-and-wife team have been baptized « green heroes » on a mission to preserve this great regional oxygene reserve of China. From their collaboration is born a house whose guiding principles are « ethics and aesthetics, luxury and sustainable development.»

Besides beauty products, the house also offers a line of exclusively curated Pu'Er teas while providing the utensils with which to drink them. This is one of those labels whose belief in naturalness leads to an exploration of the bridges existing between beauty applied and beauty ingested.

Cha Ling, l'esprit du thé eau de toilette was launched in January 2016. It is said to associate the ethereal femininity of a tea blossom to the woody intensity of a fermented brick of Pu'Er. The scent aims to be about a delicate, sensory harmony bathed in a refreshing musky sensation creating a feeling of wellness.

SRP : 65€ for 100 ml

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