Challenges for The Fragrance Industry, A Portrait of Carolina Herrera Jr. {The 5th Sense in the News}

For your reading pleasure:

A Fragrance is a Fleeting Thing, Boston Globe - The state of the fragrance market; things could be healthier.

Sweet Carolina, Telegraph - Carolina Herrera Jr. works as a fragrance advisor to her mother designer Carolina Herrera, a personal portrait.

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2 Comments | Leave a comment

  1. Dear Marie-Helene,
    Very disturbing trends with our beloved perfume . I wish the classic houses would continue the vintage lines or I wish the consumer would buy more !!

    Madelyn E
  2. Dear Madelyn,

    I think that this impressive increase in perfume launches also comes at a time when the technological possibilities for developing fragrances are at a height. Perhaps, one of the solutions would be to use all these resources that the industry want to use to develop itself in ways other than, in great part, for skin perfume. We would not complain that there be more and more variety in the cuisines we eat, we actually need variety, however we would most certainly resent being inundated by hundreds of brands of cereals.


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