Covet by Sarah Jessica Parker {New Perfume} {Celebrity Perfumes}

SJP_Covet.jpg

Sarah Jessica Parker will launch her second perfume in September of 2007 following Lovely. It is called Covet and was created with Ann Gottlieb and Firmenich...

The scent is described as a "fougère on estrogen" as fougere is traditionally considered to be a fresh aromatic masculine accord (bergamot, lavender, coumarin, geranium, oakmoss...), which gives its name to a family of perfume.

Ann Gottlieb is a nose and perfume consultant well-known for her flair for producing best-sellers (Obsession, J'Adore, Euphoria, 5th Avenue....).

Source: Women's Wear Daily

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4 Comments | Leave a comment

  1. Perhaps Ms. Parker and Coty should have checked the Trademark Office database before releasing this perfume, because the word Covet has already been registered for use as a perfume by Trio Selection, Inc.

    Word Mark COVET
    Goods and Services IC 003. US 001 004 006 050 051 052. G & S: PERFUMERY, NAMELY, PERFUME OILS, PERFUMES, AND ESSENTIAL OILS FOR PERSONAL USE; HAIR CARE PRODUCTS, NAMELY, SHAMPOO, CONDITIONER, STYLING MOUSSE, STYLING GEL, HAIR CONDITIONING TREATMENTS AND HAIR SPRAY; CLEANING PRODUCTS, NAMELY PERSONAL CLEANING AND HYGIENE PRODUCTS, NAMELY SOAP, BUBBLE BATH, SKIN MOISTURIZING CREAM, BATH OIL, BATH BEADS AND PEARLS, NON-MEDICATED BATH SALTS; COSMETICS
    Standard Characters Claimed
    Mark Drawing Code (4) STANDARD CHARACTER MARK
    Design Search Code
    Serial Number 78956016
    Filing Date August 20, 2006
    Current Filing Basis 44E
    Original Filing Basis 44D
    Published for Opposition April 17, 2007
    Owner (APPLICANT) Trio Selection Inc. CORPORATION CANADA 353 Chaband Quest Montreal, Quebec CANADA H2N2G1
    Attorney of Record Jeffrey M. Furr
    Prior Registrations 3179237
    Type of Mark TRADEMARK
    Register PRINCIPAL
    Live/Dead Indicator LIVE

    Strategic Beauty
  2. Covet is very nice; based on the magazine scent strip. I agree that more research on the name should have been performed. Thanks!

    Catherine Brooks
  3. Hmmm... I wonder if it matters that it was trademarked in Canada and the US is another COUNTRY where it could have been legitimately been trademarked.

    Mags
  4. My thoughts exactly, Megs, hee hee. There are several perfumes on the market that share the same name anyhow - take 'Amethyst' as an example. What matters is this perfume is FABULOUS. Pretty, but not sickly sweet... Green, but not too masculine... Soft, but not too soft... You get the picture. I love love LOVE it and highly recommend 'Covet' to all the ladies out there looking for a new, sophisticated scent that's not boring - very modern. I'm so loving wearing this out with my leather peep-toe heels & diamonds!

    Renne

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