Fragrances of the World - Parfums du Monde 2008 by Michael Edwards, Fresh Off The Press {Fragrance News}

It is that time of the year again. Each year for 24 years, fragrance expert Michael Edwards has been publishing a reference book on new perfume launches that took place the preceding year. It is hard to believe, but the first Fragrances of the World listed only 323 new releases. In 2008, looking back at 2007, the fragrance scene is simply not the same anymore; the new edition sees the addition of 815 perfumes all begotten in one year time and comprises references to over 5,700 perfumes total. The industry "Bible" is now 196 pages thick,

"Available from early January, Fragrances of the World 2008 is the only guide to classify selective, niche, direct retail, 'masstige', mass market, limited edition and seasonal fragrances. It is dedicated to Michael Edwards' close friend and mentor Guy Robert, the master perfumer and 'nose' behind such legendary classics as Hermès Calèche, Madame Rochas and Dioressence.".......

The heightened rate of launches adds further value to this research,

THE  NEW  FRAGRANCE  TSUNAMI

The statistics below illustrate how the rate of fragrance launches has increased over the years