Monthly Archives from March 2006

March 2008 Archive

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March 2, 2008



Dolly Parton Sings "So You Ask Me Not To Wear Cologne" {Cultural Notes}

Dolly Parton just released her latest album entitled Backwoods Barbie. Thanks to a tip from Kit who studies Irish Folklore and while chatting over pop culture and perfume, we learned that Dolly wrote a song called Cologne in this album. She actually herself produced a signature fragrance in the past.

Perfume here is used as a motif to illustrate the vulnerability of illicit love, it is the giveaway clue, and the woman in love is the scent that cannot be taken home. We give you Mrs. Dolly Parton (more lyrics after the jump), 

You ask me not to wear cologne
She’ll know you’ve been with me alone
And you can’t take our secret home
So you ask me not to wear cologne

You can wipe the make up off
The lipstick or a little gloss
But fragrance lingers on and on
So you ask me not to wear cologne

Continue reading "Dolly Parton Sings "So You Ask Me Not To Wear Cologne" {Cultural Notes}" »

Tommy Hilfiger Dreaming (2008) {Perfume Review} {New Fragrance}

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With its new perfume Dreaming, Tommy Hilfiger is hoping to reach a slightly more mature cohort of women aged 18-35 than with the Tommy fragrances and colognes, which were aimed more at teenagers. The brand also wishes to offer a more sophisticated image by harking back to old Hollywood and enlisting super model Mona Johansson glamed up as Marilyn Monroe.

The new project is at its most creative in its marketing approach to enticing consumers. A special interactive website for the US and Italy has been set up, Dreaming About You, which demonstrates once more the interest in and development of online interactive marketing but going a step further fully explores the dreaming thematic by enlisting a dream specialist, Craig Webb, and opening a dream board called "Dream Confessions" where one can pen down and have one’s dreams interpreted. According to the press release, three dreams a week will be picked and interpreted by the expert. However "For visitors whose dreams are too personal to share with the world, they will be able to use the automated dream interpreter.   A special feature in this section, which will also be available on March 17th, allows visitors to receive automated dream interpretations via keywords they submit regarding their dreams, as well as forward their dream interpretation to a friend."

The pure parfum version of a Tommy Hilfiger fragrance is also a first for the brand and only that concentration comes with a book that enables you to decipher your dreams.

Hilfiger went as far as commissioning a study on dreams amongst the US population to Harris Interactive. The results offered are short of complex and reflect a surprisingly simplistic consumerist and materialist bent only mitigated by an altruistic orientation. According to this survey,....

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Continue reading "Tommy Hilfiger Dreaming (2008) {Perfume Review} {New Fragrance}" »

March 3, 2008

Shiseido Hirosaki Sakura Monogatari (2008) {New Fragrance}

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Cherry blossom viewing or Hanami is a delightful ancestral practice in Japan that extols the virtues of aesthetic and spiritual contemplation and takes place each spring. Further refinements involve the desired nearby presence of a temple or shrine and light effects at night.

Shiseido has released in conjunction with this event an eau de parfum called Hirosaki Sakura Monogatari (The Hirosaki Cherry Tale) in its local perfume series. It is inspired by the cherry blossoms of Hirosaki park, one of the most popular spots for hanami and was commissioned by Hirosaki Tourism and Convention Bureau and Cosmetics.....

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Continue reading "Shiseido Hirosaki Sakura Monogatari (2008) {New Fragrance}" »

Celine Dion Sensational (2008) + TV Ad {New Perfume} {Celebrity Fragrance} {Perfume Images & Adverts}

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The Celine Dion Parfums franchise developed by Coty the specialist developer of celebrity fragrances is enriching itself with a new perfume this March called Sensational. Since 2003 it is the 8th perfume in a portfolio that comprises already Belong, Celine Dion, Notes, Paris Nights, Un Printemps à Paris, Always Belong, Enchanting and has earned revenues of $ 500 millions. (If there are any others, please comment.)

Coty sees this launch as a major one for the singer coinciding with her reactivating her touring career as she goes on a world-wide tour titled Taking Chances.  The talent of perfumer Maurice Roucel of Symrise has been enlisted to create a more sparkling composition.....

Continue reading "Celine Dion Sensational (2008) + TV Ad {New Perfume} {Celebrity Fragrance} {Perfume Images & Adverts}" »

Guerlain Cruel Gardenia (2008) {Perfume Review} {New Fragrance}

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Cruel Gardenia is the latest installment in the Art et Matière collection by Guerlain, a line devoted to more creative perfume creations offering culturally speaking a niche, i.e. arty flavor and centering in principle on a reflection on raw materials. The fragrance was created by perfumer Randa Hammami in collaboration with artistic director Sylvaine Delacourte and is a limited edition.

The press release is helpful in explicitly stating from the outset the existence of a stylistic variation that can be felt upon discovering the scent and is a bit surprising. Cruel Gardenia offers a relatively spare signature in terms of classic Guerlain standards. If you expected a rich exuberant perfume, you would be let down for a moment before being able to adjust your perception to a perfume that is simpler and as close to a modern simplistic skin perfume as Guerlain could try to come up with while keeping its gilded touch evoking the lush drawing-rooms of the Second Empire, but more as in a watermark effect in this case....

Continue reading "Guerlain Cruel Gardenia (2008) {Perfume Review} {New Fragrance}" »

March 4, 2008

Maître Parfumeur et Gantier Bois de Turquie (2008) {New Fragrance}

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Paris-based niche perfume house Maître Parfumeur et Gantier will release a new perfume in April of 2008 titled Bois de Turquie. It is inspired by travels within Turkey of in-house perfumer Jean-Paul Millet Lage and the crossroad of Oriental and Western influences that this country is. Sensations and images gathered from the Bosphorus, the turquoise blue Iznik tiles, the spices of Eminönü market, the Turkisk landscape and more mingle. It is also notably the first unisex perfume created by the house founded in 1989.....

Continue reading "Maître Parfumeur et Gantier Bois de Turquie (2008) {New Fragrance}" »

Byzance Magazine: Art of Living Between East and West {Cultural Notes} {Fragrant Reading}

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BYZANCE Magazine by Guest Contributor Pauline

Should you want to find some inspiration for adding an Oriental twist to your home, Byzance is the one magazine to read. I had a coup de coeur (fell in love with) as we say in French for this richly illustrated magazine which focuses on the relationships between Orient and Occident in the areas of decoration, interior design and art de vivre or art of fine living. A signature feature of the magazine is that they consecrate an "Inspiration Notebook" to a different color each time.

This bi-monthly French-Lebanese magazine was first launched in 2003 by Désirée Sadek and Jean-Pierre Gueirard. It has now an Arabic edition since 2007. Sadek is the Editor in Chief of the ELLE Oriental which was launched in Arabic in 2006.....

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Jean Paul Gaultier Monsieur Eau du Matin & Beauty Line (2008): More Info {New Cologne} {Grooming}

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After publishing a previous post on the new Jean Paul Gaultier Monsieur Eau du Matin and beauty care line, here is more information regarding them. The ad copy is fun, saying,

"Forty-something, high-flying executive, fashion-conscious, sporty, eco-friendly; metro-sexual, a bighearted softy or a seducer…every man is different and expresses his own way of being a “Monsieur”."

The Eau du Matin is described as an invigorating fragrance which can be used in friction as well as simply sprayed on...

Continue reading "Jean Paul Gaultier Monsieur Eau du Matin & Beauty Line (2008): More Info {New Cologne} {Grooming}" »

March 5, 2008

Serge Lutens Five O'Clock Au Gingembre (2008): The Black Luminous Intensity of Ginger {Perfume Review} {New Fragrance}

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 Photo © Communication Serge Lutens
 

Serge Lutens possesses this uncanny ability of turning a priori the most superficial, surface objects and sensations into an oniric walk taken down the maze of a garden as if in a daydream. With Five O’ Clock Au Gingembre composed in collaboration with perfumer Christopher Sheldrake, a tea party in an English manor opens the way to the muffled, velvety footsteps of a discovery walk down the dozens of labyrinthine corridors of a mansion built with hundreds of forgotten rooms. At the same time the contained intensity of the perfume, which unfurls as if following the line of a fall suggests a drop in a well filled with dark light. The perfume is thus complex in the sense of creating both a horizontal line of imagery, by minutely shifting the sensations, and a vertical one by creating an impression of dynamic deepening.

Five O'Clock is one of the most difficult perfumes I have had to write about due to the level of detail found in it and its structuring which is poorly rendered by a chronological account. I am tempted to say that it is more constructed like a faceted gem, but it is not quite that either. It is more like a combination of both structures, the linear one and the prismatic one. Or another way to put it would be to say that it is the most elusive of the Lutens despite its deceptive homey title...

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 Photo © Communication Serge Lutens

 

Continue reading "Serge Lutens Five O'Clock Au Gingembre (2008): The Black Luminous Intensity of Ginger {Perfume Review} {New Fragrance}" »

Barbara Bui Le Parfum Relaunch Project {Fragrance News}

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Barbara Bui was able to recover its proprietary rights over its signature fragrance called Barbara Bui Le Parfum launched four years ago by group Parour. The brand was reproaching Parour of not having respected its advertising commitments. The issue was recently brought to a term thanks to a financial settlement. Barbara Bui is now looking for a new licensee with the plan to relaunch the perfume.

This is good news for perfume lovers as this incense fragrance had become popular among perfumistas' circles who bemoaned its discontinuation.

(via Fashion Mag.fr)

March 6, 2008

Estee Lauder Bronze Goddess Eau Fraîche Skinscent (2008) {Perfume Review} {New Fragrance}

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First, the news. Estee Lauder, which is one of the best companies at doing both business and keeping in mind the public good, have decided to continue producing a replacement for the beloved - no strike that - the wildly popular Tom Ford Azurée Soleil. As the Tom Ford contract with Estee Lauder expired recently, this was the best move to undertake for legions of fans of the summery oil and skinscent.

The new version is called Bronze Goddess after a pre-existing makeup line of the brand. How does it compare to the previous two summer Tom Ford editions? Very well....

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Continue reading "Estee Lauder Bronze Goddess Eau Fraîche Skinscent (2008) {Perfume Review} {New Fragrance}" »

March 7, 2008

Cynthia Rowley Flower & Petal Part 1: Slumming in Avonland & Encountering Odors, In A Good Way {Notebook: Fresh & Clean}

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Some Thoughts on Class-Connoted Smells Around Avon Flower and Petal

At the time that David H. McConnell set up the California Perfume Company (1886-1939) the forerunner to Avon, perfectly desirable perfumes were designated with the term “odors”, a word that has come to be negatively connoted in the contemporary period in the English language. If a “scent” generally smells good today, an “odor” in 2008 mostly does not.

This historical semantic shift recently took on a new meaning for us as we smelled the new Avon for Cynthia Rowley duo of perfumes for mothers and daughters called Flower and Petal, which will be issued this year for Mother’s Day. The scents which at first smell pretty in a standard albeit retro way for Flower and in a more interesting, unexpected way for Petal turn out both to reveal some suprisingly frank notes in their base notes. We were so surprised that it felt suddenly like experiencing a time warp and going back to a noisy malodorous street in a Victorian era city (for Flower) and a turn-of the-century Belle Epoque garden (for Petal) where children are playing, running and stopping to catch their breaths covered with summery perspiration. The perfumes at some point smell unnaturally and shockingly natural in a realistic manner.....

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Continue reading "Cynthia Rowley Flower & Petal Part 1: Slumming in Avonland & Encountering Odors, In A Good Way {Notebook: Fresh & Clean}" »

Annick Le Guérer's Online Column {Fragrant Reading}

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The internet medium and the blog medium in particular seem to be a must for perfume writers these days.

We learned that fragrance author Annick Le Guérer writes an online column on the blog Le-Luxe.fr entitled "Dans le Brûle-Parfums d'Annick Le Guérer". She also regularly proposes her "Coups de Coeur" regarding perfumes, i.e., the fragrances that she loves......

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Yves Saint Laurent L'Homme Eau d'Eté (2008) {New Cologne}

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Yves Saint Laurent not content with offering a stylish limited edition of L'Homme designed by Jean Nouvel is issuing its yearly summer version of its best-seller called L'Homme Eau d'Eté......

Continue reading "Yves Saint Laurent L'Homme Eau d'Eté (2008) {New Cologne}" »

4711 Ice Cool Cologne (2008) {New Fragrance}

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One of the most famous and venerable perfumes in the world, 4711 Cologne, is now getting a new flanker called 4711 Ice Cool Cologne.

The icy minty fresh scent (the original cologne is often kept in refrigerators) has top notes of Bergamot, violet, pineapple, and Privet. Heart notes are peppermint, lily of the valley, peach, and plum. Base notes are white musk, cedar wood, and amber.

There have been "Ice" versions in the past, including one specifically destined to women. 

It will be available from March 2008, the 30 ml spray for 9, 50 € and the 100 ml splash for 17. 50 €. 

(via Cosmoty.de

March 2008 Archive

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