As previously announced, fashion designer Martin Margiela is set to launch his debut scent. It's now been reported that it is a women's eau de toilette to be unveiled to the public in October 2009 in Paris....
It will reportedly be "not something in line with trends, which is very Margiela," but not too extreme either.
I also learn that a men's perfume is planned for 2011 if everything goes well with the launch of the women's fragrance.
For the brand, "There's a lot of intelligent people in the world who don't know us yet," "I love the idea of opening this little door."