A Californian company called Parfumologie came up with the project in 2008 to dedicate an entire line of perfumes to the armed forces of the United States of America. They decided to launch the officially licensed line entitled The American Line with five masculine fragrances and are planning a similar collection for women in the future. The five colognes introduced with the tag line "Uniquely crafted fragrances for the men of the United States military" are Patton (Army), Devil Dog (Marines), Liberty (Navy), Stealth (Air Force) and Riptide (Coast Guard). 10% of the proceeds for each cologne go to each individual branch and an additional 15% will go to the Veterans Affairs.
The inspiration for American Line is based on real-life face-to-face interviews with dozens of active servicemen and veterans.
"[...] Being sensitive to the feelings of the men and women that the item represented was a top priority.
From these meetings, Parfumologie learned that the idea had strong appeal, as long as it was carried out correctly.....
'Soft and nutty coconut peeks out from behind a citrus opening of bergamot and lime and evolves into a sweetly woody finish with cedar, sage and hints of tonka bean.
Top: Bergamot, geranium, lime
Middle: Lavender, coconut
Bottom: Cedar, sage, tonka bean
A fresh and invigorating fragrance that marries the rich, earthiness of agarwood, sandalwood and cedar with the juicy coolness of citrus and chilly mint accords.
Top: Lime, orange, sugar, ozonic accord
Middle: Peppermint, cornmint, vanilla
Bottom: Agarwood, sandalwood, cedar
'Understated and sophisticated, this blend starts with a platform of aquatic notes and features supporting notes of cucumber, aloe, melon, moss and musks to add character.
Top: Aquatic note, cucumber
Middle: Aloe, melon, mint
Bottom: Amber, moss
A powerful yet tranquil blend of marine and ozonic accords accented by cheerful citrus and smooth warm musk, creamy coconut and woody notes.
Top: Marine accord, lemon, orange
Middle: Ozonic accord, lavender, mint
Bottom: Musk, coconut, sandalwood, cedar, fir
Strong and masculine, this fine fragrance blend incorporates citrus, herbals, woody accords and a hint of spice to interpret a stormy and powerful ocean current.
Top: Lemon, aquatic accord, orange
Middle: Mandarin, lavender, moss
Bottom: Patchouli, amber, fir needles
Each cologne is priced at $45 and available online at The American Line
Via press release