Supermodel, super mom and super woman Heidi Klum called a photo opp (September 28, 2011) to mark the launch of her new fragrance Shine. The sunflower bouquets you see floating on the blue pool of the Mondrian in Los Angeles are an allusion to the sunflower note in the heart of the perfume.
Inspired by a luminous compliment her husband Seal is used to making to her, "You shine", the scent itself comes across as superiorly well-crafted, feeling like it is much more than the sum of its parts...
Even if the composition starts off with a bit of a déjà-vu feel, it evolves further into a much more complex perfume proposition. It has an elusive yet undeniable presence. It is multifaceted and offers an intangible happy quality.
You can just put it on and forget about it and then realize later at different intervals of the day the effect it has on you and others.