Histoires de Parfums have released a new, unisex and numbered fragrance from 1 to 1000 called Make Perfume Not War which they describe as their first opus with a charitable purpose...
"For each bottle sold, $50 is donated to our partner United Donations that supports numerous charitable projects aimed at children.."
"This Universal Eau de Parfum is a fragrant manifesto for childhood, peace and sharing. It is the source of a free and generous spirit.The avant-garde of the “Make Perfume Not War” movement.
WHAT IF WEARING A PERFUME BECAME A CALL FOR ACTION?"
The eau de parfum opens on top notes of Orange, Lemon, Grapefruit, Tangerine, Bergamot followed by heart notes of Mango, Pineapple, Peach, Freesia, Lilac, Cyclamen and finishing on base notes of White Musk, Vanilla, Tonka Bean and Blond Woods.
"A citrus activist leaps for a rush of freedom in perfect citrusy tranquility, followed by flowers and fruits that come together in a soft and milky heart. Peace finally arrives on the scene, lulled by a trail of musk."
You can visit a pop up installation 11, rue du Bois Doré, 75003 Paris which expounds on the idea of replacing war with fragrance.
Price: $205, of which $50 will be donated to United Donations.