Thierry Mugler have introduced a new limited-edition flanker to A*Men (1996) called A*Men Pure Wood...
Judging from the first images of the advertising campaign, the perfume takes inspiration from the raw, primeval energy of chopped wood seen as a symbol of masculinity.
"The untamed energy of nature collides with the refinement of A*MEN. A wild encounter, for connoisseurs only... A*MEN Pure Wood, bold seduction."
The scent personality is said to be audacious, original and elegant.
The Eau de Toilette is built on an overdose of woody notes blending with sensual oriental nuances to deliver "a natural masculine energy,"
You can watch the TV commercial below,