The Fifth Sense in the News: A Fragrance Inspired by Cheese, Eau de Stilton


The launch of Eau de Stilton was announced today on the BBC. Nigel White, a representative for the Stilton Cheese Makers Association said, "The perfume has a very earthy, musky, herby type of background which is very different to the very sweet perfumes you smell wafting down the street as someone walks past you."...

Here's the link to the article on BBC online:

Stilton scent pleases cheese fans

You can get samples of Eau de Stilton here from the Stilton Cheese Makers Association

Notes are: yarrow, angelica seed, clary sage, valerian...

Another informative link: Cat Deeley to be face of new product

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4 Comments | Leave a comment

  1. Nope. Don't believe it. I just cannot fathom. And I LIKE Stilton, heaven help me.

  2. They do make perfumes smelling of dust on a light bulb, concentrated milk, and Cognac. I think there's a realization in our time that ANY smell could make its entrance in a perfume, you just need to imagine it and ask for it.

    If the news are confirmed, I'll plan to order a sample:)

    Mimi Froufrou
  3. Nope, it's not a joke! Boisdejasmin wrote about it, too, on her blog.

    You are so right: Wonders never, ever do cease. LOL!


  4. Well, the story is indeed traveling around:) It's believable but borderline incredible; if I had read this on April 1, I would have thought for certain it was a joke.

    A pungent cheese seems to be so antinomic to perfume -- I find the cheese makers in this case to have shown both much naïveté (optimism) and audacity (within the mainstream Western context).

    Mimi Froufrou

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