As it surfaced earlier on in January, busy bee Paris Hilton was preparing to launch a new perfume, her 10th to date, this time inspired by one of her icons, Marilyn Monroe. We can now confirm that the new fragrance is called Tease and will launch this summer of 2010. Paris Hilton wanted a throwback to Old Hollywood glamor,
"TEASE is all about being sexy like a true Hollywood Goddess. I found inspiration in the playful glamour of one of my favorite screen icons in an 'off camera' moment," says Paris Hilton. "In this shoot, I am all about being alluring but with a wink, and a fun, fresh take on all that is enticingly feminine about a woman today. I want to give women permission when they wear this fragrance to tease their man with all that flirting allows."...
Tease is a white floral perfume accented by fruity and woody notes as well as a sea note, but "it is the movement of the white blossoms that expresses the true come hither nature of TEASE."
The Eau de Parfum opens on notes of fresh Fuji apple, white peach nectar and sparkling bergamot warmed by a sunny sea mist accord. The heart is flirty and feminine with notes of frangipani, night blooming jasmine, and lush tuberose. The base notes are said to give out a "golden aura" with notes of amber, blonde woods, and a warm sand accord.
The shading on the bottle from dark to light is meant to represent the entrance of "a true Hollywood star."
"TheTEASE fragrance collection consists of a 3.4 oz Eau de Parfum Spray ($55.00), 1.7 oz Eau de Parfum Spray ($45.00) and a 6.7 oz body lotion ($28.00). The launch Gift with Purchase is a silver jeweled clutch."
Via press release