In an almost ethological twist on the eternal theme of seduction Cacharel will launch a new perfume for women from September 2012 called Catch Me...
The perfume's key note is orange blossom, described by perfumer Dominique Ropion as "one of the greatest flowers in perfume-making". It is accompanied by almond milk accord, petit grain, Italian mandarin, and amber woods.
"The result is mouth-watering pleasure," remarked Ropion about his own creation of this woody floral gourmand. "Light and addictive, innocent and carnal, refreshing and sensual...It's a fragrance that likes to play with its power of seduction, without taking itself too seriously."
The flacon was designed by Patrick Veillet. It illustrates the concept of a fruit ready to be picked and wants to evoke the paradoxical concept of "liquid rigidity".