Serge Lutens will launch a new unisex perfume called L'Eau de Paille in the L'Eau series which debuted in 2010...
Literally meaning "Hay Water", the composition is said to offer a cereal-y twist. As the original L'Eau revealed, incense is part of the aquatic equation too for Lutens.
The main accord rests on cereals, vetiver and incense.
L'Eau de Paille is described as "dry water for those who do not want to get into water" ("Une eau sèche pour celles et ceux qui ne veulent pas se mouiller").
The idea seems to echo the historical notion of a "toilette sèche" from an ancient time when water was looked upon with suspiscion. Lutens mostly uses this kind of statement with a good dose of irony usually.
The other Eaux are L'Eau Froide (2012) and Laine de Verre (2014).
Via Madame Figaro
A Review of Serge Lutens L'Eau de Paille was published.