Back-by-Popular-Demand could be the name of one of the latest trends to be shaping up this year.
We said that Caswell-Massey brought back Casma. Thymes have just reintroduced Filigree caving in to customers' requests. The defunct B Never Too Busy to Be Beautiful, an ex division of Lush is re-bottling old scents under their new Gorilla brand although their Retro Lush section has been there for a while. And now Fresh has opened a new installation in their stores on September 15, 2010 called The Fragrance Bar which exclusively "features nostalgic favorites brought back by consumer-request."...
Like for the Caron fountains, the perfumes are available on tap so to speak. The brand encourages you to constitute your own library of scents but also to layer them, like at Jo Malone's.
Last but not least, Fresh has understood that small is beautiful when it comes to appreciating the wide variety of fragrances available in this world. So the refillable bottles are 15 ml and retail for $22.
The oldies but goodies which are back in town are (descriptions are by the brand):
A fresh blend of crisp greens and sheer florals.
A woodsy fragrance infused with silken spices and warm undertones.
A crisp fruity floral tempered by green undertones.
A sweet woodsy fragrance laced with rich caramel and velvety honey.
A powdery floral grounded by an enchanting blend of earthy aromas.