It also succeeds a lighter Eau de Toilette introduced earlier this year, L L'Aime.
The new scent is said to be high on adrenaline - it is a "high voltage white floral" which is moreover "enraptured with the perfume of amber and flowers." It is like a "sentimental shoot."
The composition is said to be overdosed with rare materials while being concentrated at 23% to reflect the power of love.
The Eau de Parfum opens on sparkling top notes of mandarin and bergamot which bring light to the carnal floral heart of jasmine and ylang-ylang while the flamboyant base warms up with myrrh, sandalwood and amber.
Price: 89,50 for 80 ml.