After launching Zen (2007) (see also here), then Zen White (2009), Shiseido is adding a masculine flanker to the line this time with Zen for Men. The composition is described as being woody with exotic fruity accents and a lingering musky base.
Fruits have become the new hip, metrosexual note in mainstream masculine perfumery so the trend continues with this fragrance...
Top notes are kinkan (kumquat), bergamot, nashi (Asian pear); heart notes are violet, rhododendron, nutmeg; base notes are leather, musk, patchouli.
Like for Zen White, Zen for Men is said to offer aromatherapeutic properties.
The eau de toilette will be introduced at the end of August 2009.
SHISEIDO ZEN for MEN,
Eau de Toilette, 50 ml ca. 54,00 Euro*
Eau de Toilette, 100 ml ca. 74,00 Euro*