Fragrant Readings Archives

A questionnaire on personal shopping habits and quirks was put to Etienne de Swardt founder of Etat Libre d'Orange, an alternative fragrance label based in Paris. Here are his rather revealing answers. For your reassurance and in reference to answer...

An interesting article about non-verbal cues and in particular olfactory ones exchanged in Latino interactions according to a dad and marketing specialist who relates his personal observations. Sometimes smell counts more than the functionality of a cleaning product like Fabuloso...

Natural and organic beauty brand Doux Me has an interview with Le Labo fragrances co-founder Fabrice Penot on their green page this month. How green is Fabrice Penot in his personal life and business practices?......

Wallpaper has quite the comprehensive interview with perfumer Jean-Paul Guerlain and his successor Thierry Wasser. It is almost touching to see Wasser's sense of intelligent humility, faced with a historic treasury of knowledge and monument such as Jean-Paul Guerlain. There...

Atmosphères has an article about Jacques Polge the in-house perfumer for Chanel this April, and what is less commonly done, his apartment, in their Deco section. A perfumer renowned for his discretion, he has nevertheless taken the risk to open...

A new book on fragrance and press magnate François Coty entitled François Coty: Fragrance, Power, Money is out by authors Roulhac B. Toledano and Elizabeth Coty; the latter is the granddaughter-in-law of Coty and formerly the director of cosmetics and...

The uncovered perfume bottle of HatshepsutThe other day we posted about the archeological project under way of resurrecting Hatshepsut's perfume, a 3,500 vintage whose only dessicated remains still exist. Is it more dream or reality, you decide. I somehow feel...

Guerlain's artistic director Sylvaine Delacourte has had a blog running for a little over a year now. It is not an official blog for the brand per se, but rather both a personal and professional blog about her experiences at...

The chief perfumer of Mäurer & Wirtz, Gerrit van Logchem, was recently interviewed by Coop. He is the person currently in charge for the curating of the antique Eau de Cologne 4711. Perfumery workshops are being organized by M &...

Francis Kurkdjian talks to The National, a newspaper from the United Arabian Emirates about his profession, fashion, his tastes in clothing, the new Ma Dame by Jean Paul Gaultier,.."When you are training, it's as if perfume is a foreign language....

Perfumer François Demachy (see short biography & list of works) is more specifically attached to Dior as an in-house perfumer but in fact works as an olfactory artistic director for a number of prestigious perfume brands owned by the LVMH...

French luxury webzine Elle Adore Le Luxe (She Adores Luxury) has an interview with Serge Lutens dating from 2008 on the topic of luxury. Excerpts:"Luxury means being able to say...                                       What one thinks......

Ha, ha, ha! Laughter guaranteed with this article by Dan H. Woods about an imagined parallelism between perfume-shopping and paint-shopping. He asks the "what-if" question. What if the paint SA behaved with you, the guy, like the perfume SA usually...