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 British toiletry and perfume makers Lush have created a new brand-within-the-brand called Gorilla Perfume. It is arising from the ashes of the regretfully departed B Never Too Busy to be Beautiful, but tear up not as some of their former B offerings will be back. This summer, Gorilla Perfume will present a new collection of fine fragrances as well. The first one to be unveiled to the public in a preview format is Tuca Tuca, a fragrance inspired by the Italian song and dance "Tuca Tuca" sung and performed by Raffaella Carra (you can check the video after the jump.) I should mention that my review of one of their current bestsellers, Vanillary, which I then entitled King Kong Passion was written more than a year before the birth of "Gorilla Perfume." I suppose I was on to something when I smelled in it an "... atmosphere of island excess and feverish
drumming. Think about the haunting sound of the tam-tams on Skull
Island where King-Kong awaits its next victim who has been bathed in an
exotic-floral-and-vanilla-oil-maceration to please the muffle of the
beast at the sacrificial moment"....
Continue reading "Lush's New Baby: Gorilla Perfume Tuca Tuca (2010) {New Perfume - New Brand}" »
 Nice-based perfumer Mona di Orio will launch a new trio of fragrances in a collection entitled Les Nombre d'Or (The Golden Sections) which comprises three different odes to a material: Ambre, Musc and Cuir (Leather). The compositions are inspired by the notion of divine proportion which has always fascinated the perfumer and which she sees as a key to understanding the meaning of beauty...
Continue reading "Mona Di Orio Les Nombres d'Or: Ambre, Musc, Cuir (2010): In Search of the Magic Number of Beauty {New Perfumes}" »
 Perfumer Francis Nouhran Kurkdjian, who opened his own perfume house last fall in 2009 in Paris, Maison Francis Kurkdjian, offering an initial catalog of fragrances meant to cover the 24 hours of a day cycle, just introduced a new perfume under his house name which was commissioned to celebrate the 100th anniversary of Trianon Palace Versailles. The new jus draws on the kind of historical reconstitution work he did for Château de Versailles with M.A. Sillage de la Reine, the recreated perfume of Marie-Antoinette, and the scented fountains of Versailles in the summer...
Continue reading "Maison Francis Kurkdjian Trianon Palace Versailles (2010): A Homage to the Woody Aromas of the Royal Domain {New Fragrance}" »
 Tattoo artist and TV reality celebrity Kat Von D has released her third fragrance following up on Saint and Sinner last year. It's called Adora and is accompanied by a limited-edition makeup collection comprising True Romance Eyeshadow Palette - Adora and Adora Painted Love Lipstick. The colors look a bit dangerous, especially in the eyeshadow pan, and feel like they would be great for Halloween (I know it's a bit early to think about that but that's what came to my mind gazing at the vampy, if not vampirish tints. About the perfume: "Adora means "Beloved One" in Latin. For Kat, Adora reflects the
next chapter in her personal evolution--an introspective renaissance
discovered through deep layers, stories, and scars. She's a romantic
soul with an edgy exterior. Adora is a sensual and passionate perfume
journey--unexpected and provocative.This scent reveals a stirring glimpse into an enigmatic life...tortured, beautiful, and brutally honest. "....
Continue reading "Kat Von D Adora (2010): Scent and Makeup Interconnection {New Fragrance} {Celebrity Perfume} {Beauty Notes}" »
 In December 2009, Loewe announced that they would release a new masculine fragrance fronted by Spanish bullfighter Cayetano Rivera. And now hot off the news wire, we learn that the name of the fragrance is 7 or "Siete." It is a reference to the seven capital sins, the seven wonders of the world and the seven cosmic laws. The blue of the bottle was carefully selected to correspond to a color called "Peacock Blue" which is one used to color the matador's costume of lights...
Continue reading "Loewe 7 (2010): The Spirit of Bullfighting with Cayetano Rivera {New Fragrance} {Men's Cologne} {Celebrity Scent}" »
 The new Eva Longoria eau de toilette ( more information here) has finally arrived in the USA. It's meant for the woman who does not like perfume, really. Longoria couldn't stand most fragrances but managed to come up with the right light and fresh formulation to make it wearable for her and so for you too, hopefully. Prices: $45 and $58 for 1.7 fl. oz and 3.4 fl. oz respectively. If you buy the larger size, you will receive a bag as GWP.... 
Continue reading "Eva Longoria EDT in, New Beyoncé Heat Ring {Celebrity Fragrances} {New Perfumes}" »
 Pacifica have released a new perfume called Mediterranean Fig which draws inspiration not just from nature but from the history of perfumery saying that it is "... inspired by the brilliant, classic French interpretation of fig,
using all the elements of the tree, creating the sense of standing
under its branches." This is probably an allusion to perfumer Olivia Giacobetti's work for L'Artisan Parfumeur and Diptyque which gave Premier Figuier (1994) and Philosykos (1996)...
Continue reading "Pacifica Mediterranean Fig (2010): A Homage to the Classic French Interpretation of Fig {New Perfume}" »
 Lubin, the revamped French perfume brand hailing from the 18th century, is coming up with four unisex new fragrances called Bluff, Figaro, Itasca, and Inédite. While their previous offerings were references, in name at least, to perfumes from the archives of the house, it seems that this time, the compositions while drawing inspiration from history are presented as novel. Bluff and Itasca are attached to the name "Le Vétiver de Lubin" and Figaro and Inédite to that of " L'Eau Neuve" who transform themselves from fragrance names into collection names while their bottles are re-utilized with a fresh coat of metallic paint...
Continue reading "Lubin Bluff, Figaro, Itasca, Inédite (2010) {New Fragrances}" »
 The official concept behind the anticipated public launch of Belle d'Opium is not very different from what Opium purported to be when it launched in 1977, to be a modern-day Shalimar better attuned to younger generations. Belle d'Opium plays the same card but by being a direct descendant of its own oriental reference, its classic Opium ancestor launched in 1977 and 1978. The luxurious USA launch party, which is still remembered t day, took place on the Peking boat docked at the tip of Manhattan in the South Street seaport in New York City in 1978 with Yves Saint Lauren himself having come to introduce his new over-the-counter drug.  For Belle d'Opium moreover " The idea is to reinvent the concept of addiction for younger generations today." If you want to learn more about the ins and outs of the original Opium launch both in France and in the USA, you have to read the fascinating chapter Michael Edwards consecrated this modern classic which was designed from the get-go to rival Shalimar by Guerlain (1925) while drawing on the popularity in the US of Youth-Dew by Estée Lauder (1952) in Perfume Legends.... (Belle d'Opium Mix by Alexa Chung and Alexandra Richards on the left)
Continue reading "Yves Saint Laurent Belle d'Opium (2010): More Information on the New-Generation Opium {New Perfume} {Fragrance News} {Scented Thoughts}" »
 This year, Italian perfume brand Gandini has come up with the idea of launching a collection of 8 perfumes meant to be mixed and matched at will. The new library of scents is called Gandini 1896 Maestri Profumieri. Gandini is an old name in Italian perfumery having debuted in 1896. Last year in 2009 they re-edited 8 fragrances from their archives: Violetta di Provenza, Notte a Capri, Vele a Vento, Applauso, Lavanda Alpi, Capriccio, Taiga, Iris Bleu... 
Continue reading "Gandini 1896 Maestri Profumieri (2010): Mix and Match {New Fragrances}" »
 Canadian fashion label Dynamite have ventured into the waters of perfume branding with a scent called Rachël. The feminine figure who lends her name to the scent is described as the imaginary muse of the brand which wanted to develop a personification theme for their ad campaign. It's their first fragrance...
Continue reading "Dynamite Rachël (2010) {New Fragrance}" »
 Annick Goutal will launch a new perfume this fall from September 2010 in homage to the memory of founder Annick Goutal's love for roses. It is called Rose Splendide. Previously, Muguet had also been created in reference to Annick Goutal's attachment to the 1st of May celebration...
Continue reading "Annick Goutal Rose Splendide Pays Homage to Perfume House Founder (2010) {New Fragrance}" »
 Guess will launch a new women's perfume called Seductive which is meant to from a business standpoint to cement the vision Coty have for Guess: make the house's fragrance label more upscale and more present in the imagination of people when the notion of "seduction" is evoked. Coty's Steve Mormoris said, "The whole area of seduction -- what Guess owns -- wasn't addressed in the fragrance market," said Mormoris. "
This is the first time that Coty will be developing a perfume for Guess taking over from Parlux Fragrances who oversaw the creation of Guess by Marciano which still in good standing on the Sephora shelves after two years. If you survive this much in the cut-throat atmosphere of competition of the contemporary fragrance market, it means something...
Continue reading "Guess Seductive (2010) {New Perfume}" »
 Fresh will launch their first narrative trio of fragrances called Eat, Pray, Love inspired by the best-seller by Elizabeth Gilbert (which I haven't read but first became aware of its existence when I spotted someone reading it on the subway.) The partnership took place with Sony Pictures which are releasing the movie adapted from the book on August 13 starring Julia Roberts. She should be perfect for rendering, with just one of her famous smirks, the nuances of self-satisfaction and self-absorption necessary to pull off the role, from what I know of her acting and judging from the style of the book after a couple of pages. The goal is to create an experience, not just a product and each scent recreates a different emotion inspired by the words of the book...
Continue reading "Fresh Eat, Pray, Love (2010) {New Perfumes}" »
 Coming this fall in September 2010 is a new vetiver composition by L'Artisan Parfumeur called Coeur de Vétiver Sacré (Heart of Sacred Vetiver). It was created by perfumer Karine Vinchon of Robertet who already collaborated with the house for L'Eau de Jatamansi, one of their organic perfumes.
"Journeys to the East are mystical and have always attracted explorers, poets and writers from the West. L'Artisan Parfumeur takes you on a dream voyage to the magic East. This noble vetiver, like an offering to the gods, is as close as possible to the wood itself."....
Continue reading "L'Artisan Parfumeur Coeur de Vétiver Sacré (2010) {New Perfume}" »
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Fin O'Suilleabhain on
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Dance with Givenchy (2010) {New Perfume}
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Choppy Waters for Stella Cadente Miss Me {Fragrance News}
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Aftelier Perfumes Secret Garden (2011): Featuring Real Civet & Castoreum {New Fragrance}
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Mona di Orio Chamarré (2009): Perfume Review in Memoriam
: This is very interesting. First thing that came to my mind when ...
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Bint el Sudan, The Other, African Chanel No.5: Interview with Nick Evans of International Flavors & Fragrances, Inc. {Perfume Q & A - The Scents of Africa}
: Interesting post. I've lived in Ghana but I don't remember encountering anyone ...
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