New Perfumes Archives

Fashion designer L'Wren Scott debuted her eponymous perfume at a launch party organized by Barney's which will have an exclusive on selling her fragrance initially for six to eight months. Conceived of as an annual limited-edition, L'Wren Scott is...

Fashion designer Diane von Furstenberg launched a new perfume called Love Diane following her come-back fragrance, Diane in 2011. The new scent is an entry in the category of so-called fruity-floral perfumes, with additional gourmand touches, a group of fragrances...

In a slightly revivalist whiff coming from the 80s  - think Working Girl by Mike Nichols - visible both in the packaging of the upcoming fragrance and the ethos surrounding her new Ivanka Trump perfume, the young entrepreneur and...

Esprit have launched a new duo of perfumes called Simply You for Her and Him. The crisp, pared-down lines of the flacons, the neutral colors, as well as the love message carried by the project seem to be principally about...

Chloé will launch a new women's perfume from the end of 2012 to February 2013 called SeebyChloé, a branding effort at conveying the presence of their See by Chloé fashion collection in fragrance form. The composition is signed by...

Pin-up Dita Von Teese has released a new, second perfume this fall of 2012 called simply Rouge, a necessary tool in the arsenal of a seductress. Like her debut perfume which she launched last year it logically plays on the range...

Elizabeth Arden have introduced a limited-edition composition for the Holidays season of 2012 called Red Door Aura, a variation on the American classic Red Door from 1989. It's described as a more "dazzling and modern" version of the original," a vibrant...

We don't know if BCBG MaxAzria succeeded in creating the effect they were looking for, but their new perfume called Bon Chic is supposed to exude opulence. "Bon Chic" in French is the first part of the phrase "Bon chic,...

60s British icon model Twiggy {see portrait} launched a signature fragrance in the wake of the London Olympic Games which saw a celebration of all things British. Her scent called Twiggy Eau de Parfum by Twiggy London is the...

 Actress Demi Moore launched a debut perfume with Helena Rubinstein in 2009 called Wanted which is apparently currently discontinued. This year however, undaunted, Moore is making a comeback in the world of fragrances with a new one she developed with...

 Art and philanthropy project Nomad Two Worlds are launching their debut perfume this month in New York City at ABC Home. Founded by Australian fashion and itinerant photographer James Russell who has an eye for indigenous cultures, it wishes...

  Guess have announced that their next major launch is a perfume for women called Guess Girl to be released in February of 2013. It follows up on the Seductive franchise {See also Seductive I'm Yours & Seductive Sunkissed}, but while the...

Bath & Body Works have been testing the waters of the affordable luxury market it seems quite consistently lately as two of their latest launches both claim the same quality: "our most luxurious fragrance ever! ". The tone has...

 A cultural and commercial movement to re-establish ancient or vintage perfume houses was already apparent in 2007 and later on in 2009 when names such as Jovoy, Lubin, Robert Piguet and Grossmith appeared with a new lease on life....

One of the most exciting fragrance news to emerge this fall of 2012 is the launch of a 14th composition in the Essences Exclusives Prada, the more out-of-reach library of scents consecrated to the highest form of perfumery, the...